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Key benefits

  • HEALING

    Our specially designed wrap combines innovative
    technology with comfortable materials to deliver optimal cooling therapy. The
    soft fabric feels gentle against their skin,
    while the icepack minimizes swelling and inflammation, allowing the body to efficiently repair damaged tissues

  • VERSATILE

    We understand that children never sit still, and their
    injuries can occur anywhere. That's why our Itty Bitty boo boo is easily adjustable
    and suitable for various body parts. Whether it's a stubbed toe, a sprained
    wrist, or a bumped knee, you can effortlessly wrap our ice pack around the affected area.

  • EDUCATIONAL

    Introducing ice therapy to your child's routine during minor injuries provides an excellent opportunity for education. Explaining the science behind how ice works to reduce pain and swelling can turn a challenging moment into a learning experience, empowering children to take an active role in their well-being.

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Starter Bundle

Our innovative reusable ice pack wraps are specially designed to provide soothing relief for your little ones’ minor injuries. Made from soft, stretchy fabric and featuring fun, playful designs, our wraps ensure comfort and joy while delivering effective cold therapy. Explore our collection and discover a new way to comfort your child today!

Itty Bitty boo boo was inspired by my beautiful 3-year-old daughter, Izzy, affectionately known as Itty Bitty. She's always bumping herself, scraping her knees, or getting bitten by mosquitos. At first, always needing ice packs seemed unnecessary, but I quickly learned how soothing and comforting they were for her. The only problem was that they never stayed on, continually falling off, leading to the frequent cries of "Mum, Mummy, Mum! My ice pack fell off!" And that's how Itty Bitty boo boo was created.